The Team

Hugh Petter


Hugh Petter is a recognised authority on classical architecture and urban design. With 20 years’ experience, Hugh has a broad portfolio of completed work that includes new buildings and alterations, extensions and repairs to historic properties, as well as design consultancy and masterplanning. After graduating with Distinction from Portsmouth School of Architecture in 1990, Hugh won Rome Scholarships in 1990 and 1991 before returning to London in 1992 to establish the Foundation Course at The Prince of Wales’s Institute of Architecture where he served as Senior Tutor for six years.

He is Director of PLACE LOGIC and director of the well-known architecture practice, ADAM Architecture. Hugh is currently working with the Prince’s Foundation for Building Community and The Duchy of Cornwall on the masterplan and Code for a sustainable urban extension to Newquay. He has just completed a re-development of the Surrey Tavern end of The Kia Oval in London which included a new portico and public realm, which received a Commendation at The Georgian Group Award 2013, for a New Building in The Classical Tradition. He is also working on a number of one-off private houses across the UK and has completed projects in Italy, the Caribbean, North America and Russia.


Peter Critoph

Associate Director

Peter Critoph is Associate Director for PLACE LOGIC and for ADAM Urbanism, the urban design and master planning branch of ADAM Architecture.  Peter specialises in urban design and masterplanning work, with a team of 6 urban designers and landscape designer. ADAM Urbanism was set up in early 2010 to reflect the significant body of work, range of skills, experience and prominence that the practice has developed in the field of traditional sustainable urban design over the past 20 years. Peter plays an important role in the new urban design projects from major urban extensions to new villages, village extensions and commercial housing developments. Peter has also been involved in producing ADAM Urbanism’s pioneering design codes that can be objectively administered without dictating architectural style.

Prior to joining ADAM Urbanism, Peter’s work included residential and masterplanning developments, including the extensive masterplanning of Ashford Railway Works with apartments, hotel and the refurbishment and conversion of three Listed railway sheds; and a masterplan for 350 dwellings on a sensitive wooded site with sea views at Duporth, St Austell. Peter joined ADAM Urbanism in August 2006 and was made an Associate Director in May 2007. He trained at Kingston Polytechnic.

Robert Adam

Robert Adam Architectural Consultancy

Professor Robert Adam has been a principal in practice for 45 years and has an international reputation as one of the leading exponents of modern traditional and classical design. Educated at the University of Westminster, he won the Bannister Fletcher Prize and gained a special scholarship to the British School at Rome Scholarship in 1972. After 44 years with the ADAM Architecture, Robert Adam stepped down as a Director in 2020 in order to pursue his own independent and academic interests.

Contact details:

PLACE LOGIC Telephone: 01962 835648